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THE WEEKND MAKES “BIGGEST OPENING WEEKEND IN STREAMING HISTORY” WITH NEW SINGLE “STARBOY

THE WEEKND MAKES “BIGGEST OPENING WEEKEND IN STREAMING HISTORY” WITH NEW SINGLE “STARBOY

“MOST ADDED RECORD OF ALL-TIME IN NORTH AMERICA” AT RADIO

MUSIC VIDEO MAKES WORLDWIDE VEVO PREMIERE TODAY

NEW ALBUM STARBOY ARRIVES NOVEMBER 25

28 SEPTEMBER 2016 (Toronto, ON) – Academy Award-nominated, 2X GRAMMY Award-winning, and 9X JUNO Award-winning alternative R&B artist The Weeknd makes history yet again, capturing the record for “Most Release Weekend Streams Ever” with his brand new single “Starboy” featuring Daft Punk. It is the title track and first single from his mega-anticipated fourth full-length album Starboy, arriving November 25, 2016 via Republic Records / Universal Music Canada, the country’s leading music company.

starboy1Pre-order the album HERE.

“Starboy” went live at digital partners on Thursday September 22. Between Thursday and Sunday, it amassed over 17 million streams globally and 6.5 million streams in the United States alone, shattering the previous record in the process. Meanwhile, at radio, “Starboy” stands out as the “One Week Most Added Record of All Time in North America,” becoming #1 Most Added at Top 40, Rhythm, Urban, and Hot AC – yet another history-making accolade. This sets the stage for Starboy to become one of the biggest albums of 2016.

The official “Starboy” music video premiered today on VEVO at 12pm EST. Directed by frequent collaborator Grant Singer [Future, Skrillex], it offers up an explosive visual companion to the song. Watch HERE.

On October 1, The Weeknd takes the stage as the musical guest on the season premiere ofSaturday Night Live. He will be performing “Starboy” live for the very first time and will also be performing at the Meadows Music & Arts Festival at Citi Field earlier that same evening.

The Weeknd’s last album, 2015’s Beauty Behind The Madness recently received an RIAA triple-platinum certification for cumulative sales in excess of 3 million (US). Off one album, he received 16 RIAA certifications from tracks alone with “The Hills” [7x-platinum], “Can’t Feel My Face” [5x-platinum], “Often” [2x-platinum], “In The Night” [platinum], and “Acquainted” [platinum]. Upon its debut, the record held #1 on the Billboard Top 200 for three consecutive weeks. Throughout this incredible journey, The Weeknd became the “First Male to Simultaneously Top Billboard’s Hot 100, Top 200, and Artist 100,” the “First Artist to Ever Simultaneously Hold Top 3 Slots on Billboard’s R&B Chart,” and the “First Artist Ever Recorded By Mediabase to Cross 300 Million in Audience Within One Week.”

The album proved ubiquitous at radio. “Can’t Feel My Face” peaked at #1 on Top 40, reaching an audience of 4.19 Billion. “Earned It (Fifty Shades of Grey)” also went to #1, playing to an audience of 4.2 Billion, while “The Hills” landed at #2 and hit an audience of 3.69 Billion. Cumulatively, the audience exceeds 14.6 Billion-plus for songs from Beauty Behind The Madness.

Fans, critics, and the industry at large have recognized this inimitable talent. He took home two GRAMMY Awards [“Best Urban Contemporary Album” for Beauty Behind The Madnessand “Best R&B Performance” for “Earned It (Fifty Shades of Grey)”] out of seven nominations. He has won nine JUNO Awards in total, five of which he won in 2015, giving him the title of the most JUNOs won by a male solo artist in one year. The Weeknd won eight Billboard Music Awards including “Top 100 Artist”, “Top R&B Artist”, “Top R&B Album” for Beauty Behind The Madness, “Top R&B Song” for “The Hills”, “Top Song Sales”, “Top Radio Songs”, “Top Streaming Songs”, and “Top Streaming Song (Audio)” for “The Hills”.  “Earned It (Fifty Shades of Grey)” even garnered The Weeknd his first ever Academy Award nomination in the category of “Best Original Song”.

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Last night Keith performed a tribute to some of the great artists that we lost in 2016. Watch it below:

Posted by Keith Urban on Sunday, January 1, 2017